Your Privacy
Privacy Policy
How we handle your information — plainly and honestly.
Last updated: March 19, 2026
NoogaFinder ("we," "us," or "our") operates noogafinder.com, a local guide to Chattanooga, Tennessee. We take your privacy seriously and want to be upfront about how we collect and use information. This policy explains what data we gather, why we gather it, and what we do with it.
Information We Collect
Information You Provide
When you interact with NoogaFinder, you may voluntarily share information with us:
- Newsletter signup: Your email address if you subscribe to our newsletter
- Contact emails: Your name and email if you reach out to us
- Business claims: Contact and business details if you claim a listing
Information Collected Automatically
When you visit our site, certain information is collected automatically:
- Usage data: Pages you visit, time spent, referring sites, and general browsing patterns
- Device information: Browser type, operating system, screen size, and device type
- Location data: General geographic location based on your IP address (city/region level only)
How We Use Your Information
We use the information we collect to:
- Operate and improve NoogaFinder
- Send newsletters and updates (only if you opted in)
- Respond to your questions and requests
- Understand how people use the site so we can make it better
- Detect and prevent spam or abuse
We don't sell your personal information. Period.
Third-Party Services
We use a few third-party services to help run the site. Each has its own privacy policy:
Google Analytics
We use Google Analytics 4 to understand site traffic and user behavior. It collects anonymized usage data through cookies. You can opt out using Google's opt-out browser add-on.
Google Places API
We use Google's Places API to display business information, ratings, and reviews. When you view a business listing, data is fetched from Google's servers. Google's privacy policy applies to information they collect through their API.
Cloudflare
Our site uses Cloudflare for performance and security. Cloudflare may set cookies and process certain request data as part of their services.
Cookies
Cookies are small text files stored on your device. We use them for:
- Essential cookies: Needed for the site to function (session management, CSRF protection)
- Analytics cookies: Used by Google Analytics to track visits and usage patterns
- Preference cookies: Remember your choices (like cookie consent)
You can control cookies through your browser settings. Disabling cookies may affect some site features.
Data Retention
We keep your information only as long as we need it. Newsletter subscribers stay on our list until they unsubscribe. Analytics data is retained for 14 months (Google Analytics default). If you contact us, we may keep your correspondence to provide better support in the future.
Your Rights
You have the right to:
- Know what personal data we have about you
- Request deletion of your personal data
- Unsubscribe from our newsletter at any time
- Opt out of analytics tracking
To exercise any of these rights, email us at hello@noogafinder.com.
Children's Privacy
NoogaFinder is not directed at children under 13. We don't knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we'll remove it promptly.
Security
We use SSL/TLS encryption, Cloudflare security features, and standard security practices to protect your data. That said, no system is 100% secure. We do our best, but we can't guarantee absolute security of data transmitted over the internet.
Changes to This Policy
We may update this privacy policy from time to time. When we do, we'll update the "Last updated" date at the top of this page. For significant changes, we'll make a reasonable effort to notify you (like a notice on the homepage).
Contact Us
Questions about this privacy policy? We're happy to help.
Email: hello@noogafinder.com
NoogaFinder — Chattanooga, Tennessee
Want to know more about how NoogaFinder works?